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Medical clinic website & google ad campaign

The Situation:

My client is a 7 person physiotherapy clinic in Aurora, ON and until October 2008 they had a holding page for a website and were running no online advertising.

Objective:

Acquire new clients for LifeSpring Physiotherapy by making prospective clients aware of the physiotherapy clinic and its services.

Strategy:

  1. Use locally targeted google adwords and facebook ad campaigns to drive targeted traffic based on keyword searches and content placement to a new LifeSpring website.
  2. Build LifeSpring a beautifully designed but cost effective website through which visitors from the ad campaigns can explore the clinic and its services and make a decision to call or visit.

Execution:

The website is live at www.lifespringclinics.ca

LifeSpring Physiotherapy homepage

LifeSpring Physiotherapy Team Page

Ron O Hare physio, AJAX popup example

Google AdWords Campaign:

Google AdWords Maps ads for LifeSpring Physiotherapy

Facebook Ad Campaign:

LifeSpring Physio Facebook ad example

4″X9″ Rack Card brochure:

LifeSpring 4

LifeSpring 4

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One Response to “Medical clinic website & google ad campaign”

  1. Online Strategy Consultant Oakville | Strategy Cube Says:

    [...] Lifespring Clinic website and online marketing strategy [...]

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